penultimata

(penultimate means, next to last day. antepenultimate means, the day before the next-to-last day.)

Read Gesche Joost and Arne Scheuermann, their Design as Rhetoric: Basic Principles for Design Rhetoric (Paper, Symposium of Swiss Design Network, 2007). The laser printer didn't cooperate when I sought to print a larger size, so you'll have to squint.
The paper is available through Joost's website, here — scroll down, right side — or directly here.

I will supply pages from Aristotle's Art of Rhetoric, and (maybe) of Plato's dialogue Phaedrus, and go through them with you. We may also consider — as our final read? — Gui Bonsiepe, his "visual-verbal rhetoric."
 

cover

Cute

What Is Cute?



Why are things cute? (Vsauce)

Reminds me of subject in reading.

Serif.

I changed the type to a serif thinking maybe this would be a middle ground between the clean thin sans serif I started with and the monospaced courier I went to second. What does everyone think? Better solution?

Catalog

Page Size 11.7" x 16.5" A3

Collection.

changing the type face, size, alignment and shape of the text helped a lot - the text matches the images much better now i think. an index would be nice at the end but do i have enough objects for that? this is ready to print soon. i'll print on cardstock and glue bind it.

Catalogue beginnings - musical equipment

Here's a few pictures of my catalogue design, showing the instruments and musical equipment I have with brief descriptions/back stories. I'm not happy with the layout so far, so you can expect it to change in the near future.